Gates backs blogs & RSS for businesses

BBC NEWS | Technology | Gates backs blogs for businesses: “Blogs are good for business, Microsoft chairman Bill Gates has said.”

In a speech to an audience of chief executives, Mr Gates said the regularly updated journals, or blogs, could be a good way for firms to tell customers, staff and partners what they are doing.

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Websites were a problem too, he added, because they demand that people visit them regularly to find out if anything has changed and require regular updating to avoid going stale.

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These problems could be solved, said Mr Gates, by using blogs and Real Simple Syndication (RSS), that lets people know when a favourite journal is updated.

Well at least this will make it a bit easier to explain to the PHB “Why Blogs” / “Why RSS” (Cause Bill says they are a “GOOD THING”), even if to cause a rush of questions : What are Blogs/RSS, when can we get a Blog going (By which I mean I want it tomorrow), How do I read RSS (and get rid of all those funny angle brackets), I think it should be blue

This all comes under the category of : be careful what you wish for…

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